STRATEGIC PLANNING FOR
TOWNS & CITIES
Community-led, strategic planning that’s smart, without losing
its heart.

Enriching Neighborhoods
& Building Meaningful Change Our Way
Introducing Thrive, a studio dedicated to developing community impact master plans that restore investment and opportunity for residents. Our primary focus is on building a sustainable future for communities by addressing their basic needs and creating a foundation for growth.
At Thrive, we specialize in creating comprehensive long-range master plans that transcend traditional development methods. Our holistic approach incorporates whole-life methodologies designed to meet essential humanitarian needs. We focus on providing cradle-to-career educational programs, health and wellness initiatives, and fostering economic mobility and vitality within our communities.
Our team is passionate about making a positive difference in the lives of individuals and communities. By partnering with local stakeholders, we strive to create vibrant neighborhoods where residents can thrive. We understand that community restoration is not just about physical infrastructure, but also about creating opportunities for personal and economic growth.
With Thrive, you’ll experience a comprehensive and collaborative approach to community development. We partner closely with residents, businesses, and organizations to create master plans that prioritize the well-being and prosperity of the community. Together, we can build a brighter future for everyone.
Choose Thrive for your community’s development needs and join us in creating lasting impact and opportunity. Together, let’s thrive and build a better tomorrow.


Our Purpose
The strategic plan for towns & neighborhoods provides a framework for growth and development while preserving its unique historical and cultural significance. It seeks to balance economic revitalization with protecting residents from displacement, promoting inclusive, sustainable, and community-driven development. By enhancing public spaces, infrastructure, and housing diversity, the plan focuses on improving quality of life, fostering economic opportunities, and supporting arts, culture, and history. It also emphasizes environmental sustainability, resilience to challenges, and active community engagement to ensure each community remains vibrant and self-sustained, honoring the community’s legacy while embracing a thriving future.

Meet the Thrive Team
Thrive is built around a team of subject matter experts that have been operating in the strategic planning, design, and development field for decades.

Tim Baker
PARTNER

John Slavens
PARTNER

Will Jefferson
Director of community engagement

Anzhelika Arbatskaia
Director of Urban PLanning

Brad Lutz
Affordable housing Practice Leader

Briana Johnson
DESIGNER

Experience
We’ve Been There
We are always honing our craft and a large piece of that is using lessons learning in past projects. We use our experience and expertise while engaging community members to ensure we reflect the culture and locality of all the communities we work with.
Contact Us for More Info

EATONVILLE STRATEGIC PLAN

THE HEART OF WEST LAKES

ROBLES PARK STRATEGIC PLAN

ENCORE STRATEGIC PLAN

Programming
Our strategy revolves around four pillars to ensure communities succeed:
- Basic Needs & Housing
- Economic Vitality & Jobs
- Health & Wellness
- Education
These pillars support the community while enhancing other areas as well. Parks & public spaces, safety & security, and transportation & connectivity are all considered in our planning process, providing all residents with amenities and access required for success.

Areas of Study
We dedicate our practice to continuous learning on the best ways to design around communities. The following areas are ones we intently study to ensure the best implementations in our strategic plans.
- Main Streets
- Parks, Plazas, & Open Space
- Community Amenities, Cultural Assets
- Connectivity & Transportation
- Branded Neighborhoods
- Zoning Regulations & Development Pattern
- Safety & Security
